To launch Dezeen’s new collaboration with Philips TV & Sound, the brand’s chief design officer Rod White, architect Mary Arnold Forster and Mormedi founder and CEO Jaime Moreno discussed European design in a live talk.
The talk is titled What is European Design, and is the first in a series of four talks by Dezeen and Philips TV & Sound inviting designers from different disciplines to explore the cutting edge of product design.
The panellists interrogated the meaning of the term “European design,” investigated the principles that define it, and discussed how those principles feature in their work.
In his role at Philips TV & Sound, an arm of the electronics brand Philips which designs and produces television and audio products, White is responsible for the company’s design strategy and direction and leads its design studios in Amsterdam, Taipei and Shenzhen.
Last year, White spoke to Dezeen about the brand’s collection of portable audio accessories with Georg Jensen in a talk as part of Virtual Design Festival.
She set up her own practice in 2016 after 16 years at Dualchas Architects, where she worked on remote homes throughout the highlands and islands of the west coast of Scotland.
Her practice has created a home on the Isle of Sky clad in black tin to emulate a traditional Scottish blackhouse and recently used planks of burnt larch to clad a cross-laminated timber house in the Scottish Highlands.
Moreno founded Madrid-based design and innovation consultancy Mormedi in 1997, following a period of working as a design consultant for Philips in the Netherlands.
The firm counts brands including Philips, Airbus, Iberia, Virgin Atlanctic and Toyota amongst its clients, and in 2015 created an e-cigarette intended to function as a “personal accessory similar to a pen” for its users.
Moreno has delivered lectures at Harvard University’s campuses in London, Copenhagen, Hong Kong, Tokyo and Stuttgart, and has acted as a juror in several international design awards.
Dezeen x Philips TV & Sound
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